Rusev has been in a hot feud with the Viper, Randy Orton. The Bulgarian superstar has returned to action from an injury and the WWE plans to continue his rivalry with Orton into Hell in the Cell Pay-per-view event.
The former United States Champion was shifted to Smackdown during the Superstar Shakeup. But he appeared via Sattlelite, to state that he won’t compete on the show until he was granted a shot at the WWE Championship.
Unfortunately, for the Bulgarian Brute, he was not granted the request. Instead, he had to fight John Cena in a flag match at Battleground which he lost.
Post-Battleground, Rusev then entered into a feud with Orton and the two collided at SummerSlam. Rusev lost the match in only ten seconds.
It appears that the WWE might have no big plans for him but to assign him a feud with Orton, though he has the potential to be a champion.